Every stage of AI visibility.

Yes. Burnish is live on the Shopify App Store. Install it on your store, run your first scan, and choose a plan when you are ready — the free pre-install AI Visibility Audit at /scan also still works without installing anything.

The audit request gives us your Shopify store URL and intended plan context. The AI Commerce Report shows current AI visibility, catalog gaps, and where Burnish can help. Plan intent helps us route the follow-up.

When you activate a plan through Shopify Billing inside the app. Presence starts with a 7-day free trial and Authority with a 14-day free trial — billing begins when the trial ends unless you cancel first. Omnipresence has no trial and is charged when you subscribe. Installing the app and running scans costs nothing.

No. The AI Commerce Report is free, end to end — we only ask for your Shopify store URL and an email address for delivery. Installing Burnish is also free. A charge only happens through Shopify Billing after you activate a plan: at the end of the 7-day (Presence) or 14-day (Authority) trial, or immediately on subscribing to Omnipresence.

Yes. The full report — all 5 engines, all 4 queries, per-product breakdown, downloadable PDF, and revisit link — runs without a card. We email the report to the address you submit, and the revisit link stays open for you to come back to.

A prompt is a shopper-style question we send to AI engines on your behalf, for example, "best running shoes under $100" or "good DTC skincare for sensitive skin." Burnish records whether your store gets named, where it appears in the answer, and which sources the AI cites. Tier prompt counts determine how broad your visibility readout is.

Reviewer (Level 1) queues every catalog change for your approval before it applies. Autopilot (Level 2) auto-applies high-confidence Actions (alt text, basic schema, taxonomy) and queues lower-confidence Actions (title or description rewrites) for your approval. Burnish runs Autopilot Level 2 on every paid tier — Presence and Authority behave identically here: safe Actions auto-apply, risky rewrites queue for your approval. You decide which change types are allowed to publish on their own from the per-field auto-publish settings on the Storefront autopilot tab; anything you switch off routes to the review queue instead. Either way, every change is timestamped, reversible, and audited.

Burnish pairs each catalog edit with the visibility change that follows. Presence shows directional per-engine trends and prompts you started winning. Authority adds per-Action timelines, cohort estimates, and confidence intervals. These are correlation-based measurements, not proof that an edit caused the change.

Soft caps on mutation count and monitored products are nudges, not blockers. When you exceed your cap, the agent finishes the current cycle and shows an in-app prompt suggesting the next tier up. Persistent excessive use, 3x the cap for two consecutive months, triggers a conversation, not an automatic block.

Burnish trials are approved through Shopify Billing up front. If a recurring payment fails later, Shopify pauses the subscription; Burnish keeps your existing dashboard and last scores read-only for 14 days while you update billing, then access pauses until billing is re-approved. If you cancel or uninstall, the in-app paid product ends; the no-cost path remains the pre-install AI Visibility Audit at /scan.

Presence covers ChatGPT, Perplexity, and Gemini — the AI assistants most shoppers use day-to-day — so you get a clear first read on how you appear where it matters most. Authority adds Claude and Grok for full five-engine coverage, plus deeper analysis. The upgrade path is direct.

Presence covers the three assistants your customers are most likely to use day-to-day (ChatGPT, Perplexity, Gemini). Authority adds Claude and Grok for full five-engine coverage — and lifts the rest of the depth: 4× the prompt count (200 vs 50), tighter confidence intervals from larger sample sizes, weekly Category Intelligence, structured competitor intelligence, and per-Action attribution with cohort ROI. The +$150 over Presence pays for the depth, not just the extra engines.

Yes. Cancellation and plan changes run through Shopify Billing. Downgrades take effect on your next billing cycle. Stores keep the Burnish rate they subscribed at against future list-price changes.

A mutation is any catalog write the agent applies to your Shopify store: an alt text added, a description rewritten, a metafield populated, a schema field patched, a taxonomy normalized. Read-only operations (scans, queries, audits) don't count against your cap.